Episode #2: Hobby vs Business

EPISODE #2, Hobby vs. Business

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What we talked about today:

Sales by genre, 2014 compared to 2010:
*Romance, mystery and thriller are the places to be
*Fantasy is declining!

Author Earnings:
*Big 5 make up of 50% of genre sales- Indie is 24%
*AUTHOR REVENUE: Indie is 47%, Big 5 only 32%
*There are close to double the number of Indie authors in every price bracket from $10k to $250k. Evens out at $500k and $1M (based on kindle ebook sales alone)

Author Business Models
*Importance of building a series
*tracking clicks and sales origins with affiliate links
*targeted social advertising
*new innovations from distributors and how this shifts the power from big publishers
*author assistants

This week’s homework is to download and complete the Author Business Plan. It’s free, with the option to drop a donation when you download it. All our downloads will offer this option- we need to cover our podcasting costs and the time we put in to continue, but we also get what it’s like to have to spend money you can’t afford. We’ll never force a cost on you but if you can donate it helps keep The Blargh Factory in business!

You can also subscribe to our Gumroad store to be notified of all future products.

Go and check out R.R. Virdi on Amazon or see his website here.

Amy’s website is a little more under construction- you’ll be able to share the journey as she moves to self-hosted and builds her author site from scratch.

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